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Going the Extra Mile: Separating from the Pack

By: Ethan Brisby, Executive Director SHIFT Enterprise Academy This morning I read a few pages in The Compound Effect, best described as a book that helps readers better understand how small changes in your behavior can have a “compound effect” on your desired outcomes. Today’s word was related to going the extra mile, and that is what I want to discuss with you today.  Going the extra mile is the idea that a person can achieve success or reach an important milestone by going beyond what is being asked of them. On the job, you are asked to make 10 sales calls, but you instead make 20. In school, the professor asks you to read a chapter about marketing. You read two chapters and then spend an hour conducting online research into the topic. These are the ingredients of going the extra mile.  What happens when you go the extra mile is that the universe aligns itself with your energy. In life, you get out of it in exact proportion to what you put into it. So if you underperform, you can ex

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